In an age where people have more and more choices to make, more and more ways of getting information and less and less time to "decode" advertising, you want to be direct and simple, as an advertiser. Simple ideas win.
Coming up with simple ideas is what we at TCC are really good at. ‘Wat tank je zelf?’ for Tango or ‘Test ‘MMM zelf’ for Mora; all simple campaigns that made a real contribution to the bottom line: improving sales.
Because that's what it’s really all about. It's as simple as that.
An advertising agency that does not achieve a higher turnover for its clients is in the wrong business. Awards are great, sure, but really, it's the results that matter. For the past 25 years, this has been our vision and the underlying principle for all the work we create for our brands. Whether it is a positioning, a communication strategy, a creative campaign, PR, a website, a social media campaign or a packaging design: we make it measurable and we guarantee results.